Constant Contact vs GetResponse
Choosing between Constant Contact and GetResponse? Here's how they compare on pricing, features, and best-fit use cases.
Choosing between Constant Contact and GetResponse? Constant Contact is best for small businesses & nonprofits (from $12/mo), while GetResponse suits SMBs & solopreneurs (a free tier, then $19/mo). Both serve the same job — pick on use-case fit and budget.
Constant Contact
4.3 /5Veteran SMB email & digital marketing platform with an AI copy generator, social posting, events, and SMS in one suite.
| Constant Contact | GetResponse | |
|---|---|---|
| Category | AI Email & Lifecycle Marketing | AI Email & Lifecycle Marketing |
| Best for | Small businesses & nonprofits, Beginners new to email marketing | SMBs & solopreneurs, Ecommerce stores |
| Top use case | Send newsletters and campaigns with a drag-and-drop editor and AI copy generator | Generate full emails, subject lines, and copy with the AI email generator |
| Starting price | $12/mo | Free tier · $19/mo |
| Free tier | — | Yes |
| Rating | 4.3 | 4.4 |
Which should you choose?
Choose Constant Contact if…
- Small businesses & nonprofits
- Beginners new to email marketing
- Event organizers & local services
Edge: All-in-one SMB suite spanning email, social, events, and SMS rather than email alone
Choose GetResponse if…
- SMBs & solopreneurs
- Ecommerce stores
- Course creators & knowledge sellers
Edge: Unusually broad feature set — email, funnels, webinars, and course creator in one platform
Pros & cons, side by side
Constant Contact
Pros
- All-in-one suite (email, social, ads, events, SMS) for SMBs
- Live phone/chat support and 1:1 onboarding for non-technical users
- 300+ integrations plus a 97% deliverability rate
Cons
- Contact- and send-based pricing scales up, and overage fees can apply
- Automation and segmentation are lighter than dedicated automation-first rivals
GetResponse
Pros
- Broad all-in-one toolkit (email, funnels, webinars, courses)
- OpenAI-based AI email generator on all paid plans
- Free plan plus 170+ integrations including Shopify and WordPress
Cons
- Entry Starter plan caps automation workflows and AI usage
- Webinars, SMS, and AI product recommendations require higher/Enterprise tiers
What to compare them on
Beyond pricing, these are the dimensions where Constant Contact and GetResponse differ most — weigh each against your own workflow:
- All-in-one SMB suite spanning email, social, events, and SMS rather than email alone
- Hands-on onboarding and live phone/chat support aimed at less-technical users
- Pricing scales with contact count and email sends; overage fees can apply
- Unusually broad feature set — email, funnels, webinars, and course creator in one platform
- AI email generator (OpenAI-based) creates copy, subject lines, and stock images
- Contact-based pricing; the lowest tier limits automation and AI usage
Bottom line
GetResponse scores higher in our rating (4.4/5 vs 4.3/5); Constant Contact has the lower entry price ($12/mo vs $19/mo); only GetResponse offers a free tier. Constant Contact is built for small businesses & nonprofits and beginners new to email marketing; GetResponse suits SMBs & solopreneurs and ecommerce stores. Both are AI Email & Lifecycle Marketing tools, so it comes down to which job is your priority and your budget. Verify pricing on each vendor's site (info as of June 2026).
Frequently asked questions
What's the difference between Constant Contact and GetResponse?
Both are AI Email & Lifecycle Marketing tools. Constant Contact is geared toward small businesses & nonprofits, while GetResponse suits SMBs & solopreneurs — the choice comes down to which job is your priority.
Is Constant Contact or GetResponse cheaper?
Constant Contact is the cheaper entry point ($12/mo vs $19/mo), and GetResponse has a free tier to trial first.
Should I choose Constant Contact or GetResponse?
Choose Constant Contact if your priority is small businesses & nonprofits; choose GetResponse if SMBs & solopreneurs matters more. Both are solid — the decision comes down to your specific use case, not a single score.
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