AthenaHQ
4.6 AI SEO / AEO / GEO
AEO/GEO command center to see, act on and win brand visibility across AI search engines.
$95/mo Visit ↗
Profound
AI SEO / AEO / GEO 4.7 /5 MaxAEO Score
Enterprise-grade answer engine optimization platform for measuring and winning AI search visibility.
Quick answer
Profound is best for enterprise marketing teams. It offers custom, quote-based pricing. Its standout strength is deepest enterprise AEO data (crawler logs, prompt volumes, attribution); the main trade-off is opaque, sales-led pricing skewed to enterprise budgets. Top alternatives: AthenaHQ and Peec AI.
Pricing
Custom
Free tier
No
MaxAEO Score
4.7 /5
Pricing as of June 2026 and may change — verify on the vendor's site. · Data verified 2026-06-03
Pricing plans
| Plan | Price | Highlights |
|---|---|---|
| Starter | $99/mo | Entry self-serve: track visibility and what ChatGPT says about your brand, sentiment + citation tracking, AI-crawler analytics |
| Growth | Contact sales | Adds prompt coverage, more seats, expanded model coverage and content tools (Profound names this tier but does not publish its price) |
| Enterprise | Contact sales | Custom enterprise plan; full model coverage and platform access |
Verify pricing on the vendor's site (as of 2026-06-03).
Best for
Enterprise marketing teams Regulated industries PR and brand teams AEO specialists
Why we recommend it
Profound is widely regarded as the leading enterprise AEO/GEO platform, combining answer-engine visibility tracking, AI crawler analytics, large prompt-volume datasets and agentic content workflows. Backed by major funding at a $1B valuation and used by brands like Ramp, it targets enterprise and regulated teams that need depth, attribution and compliance. It sets the high-end benchmark for the AEO category.
Our take
From our research, Profound is clearly built for the enterprise AEO/GEO end of the market — broad model coverage (ChatGPT through DeepSeek and Google AI Overviews), Agent Analytics tying AI-bot crawling to outcomes, and CDN/log integrations (Cloudflare, Fastly, Akamai, Vercel) that smaller competitors lack. The standout tradeoff is transparency-vs-access: it recently added a self-serve Starter plan at $99/mo, but the public pricing page is still demo-gated and Growth/Enterprise prices aren't published, so buyers above the entry tier must talk to sales.
Key use cases
- Monitor how AI engines represent the brand with Answer Engine Insights
- See what millions of people ask AI via Prompt Volumes demand data
- Track how AI crawlers access site content with Agent Analytics
- Run AEO content workflows and audits with marketing agents
- Attribute AI visibility to traffic and revenue with GA4 integration
Integrations
Google Analytics WordPress Contentful Sanity Framer Vercel Cloudflare Akamai Fastly Netlify Slack
Pros
- Deepest enterprise AEO data (crawler logs, prompt volumes, attribution)
- Strong security and compliance for regulated industries
- Recognized category leader with broad AI-engine coverage
Cons
- Opaque, sales-led pricing skewed to enterprise budgets
- Likely overkill for small teams or simple visibility tracking
What to compare
- Positioned as the enterprise benchmark; named a G2 Winter 2026 AEO leader
- Log-level crawler data plus front-end answer-engine tracking and prompt-volume datasets
- Enterprise security (SOC 2 Type II, HIPAA) and contact-sales pricing rather than self-serve
Profound alternatives
Peec AI
4.6 AI SEO / AEO / GEO
AI search analytics for marketing teams, tracking brand visibility, position and sentiment across AI platforms.
Usage-based Visit ↗
Writesonic
4.6 AI SEO / AEO / GEO
All-in-one SEO and GEO platform pairing AI visibility tracking with content generation and an execution Action Center.
$79/mo Visit ↗
Frequently asked questions
Which AI search / answer engines does Profound monitor?
Per Profound's site, it tracks brand presence across ChatGPT, Perplexity, Claude, Gemini, Grok, Microsoft Copilot, Meta AI, DeepSeek, and Google AI Overviews, with Answer Engine Insights, Prompt Volumes, and Agent Analytics that show how those models cite, represent, and crawl your brand.
Does Profound have self-serve pricing, or is it sales-only?
Both. Profound offers self-serve Starter and Growth plans starting at $99/mo for Starter, complementing its Enterprise offering. The public pricing page is gated behind a demo and does not display amounts, but Profound's own announcement confirms the $99/mo entry point; Growth and Enterprise are quoted by sales.
How much does Profound cost?
Profound uses custom, quote-based pricing — contact their sales team for a quote.
Who is Profound best for?
Profound is best for Enterprise marketing teams, Regulated industries, PR and brand teams. A typical use: monitor how AI engines represent the brand with Answer Engine Insights.
What are the best Profound alternatives?
Top Profound alternatives include AthenaHQ, Peec AI, Writesonic — compare them on features, pricing, and best-fit use case.
Is Profound worth it?
Deepest enterprise AEO data (crawler logs, prompt volumes, attribution), though opaque, sales-led pricing skewed to enterprise budgets. It is a strong fit for enterprise marketing teams.
How visible is your brand in AI search?
Get a free MaxAEO diagnosis of your brand's mention rate, ranking, and sentiment across ChatGPT, Gemini, Perplexity, Claude and more.
Get your free AI visibility report